Collier County Welcomes New Deputy Director for Tourism/Sports Marketing

Collier County Welcomes New Deputy Director for Tourism/Sports Marketing

Naples, Fla. (May 2017) – Ed Caum has joined the Naples, Marco Island, Everglades Convention and Visitors Bureau – Collier County’s department of tourism – as the new Deputy Director for Tourism/Sports Marketing.

He previously served as Tourism Manager for Pasco County, where he oversaw day-to-day operations and spearheaded a 30% growth in tourism tax collection, plus major developments in sports events and infrastructure. After retiring from 15 years of service with the U.S. Army as a public communications professional, he worked in a variety of non-profit and government positions. With a combination of marketing, communications, sales and management skills, he brings considerable experience to Collier County’s tourism team.

Caum currently serves on two VISIT FLORIDA committees, the Marketing Steering Council Committee and Chairman, Cultural, Heritage, Rural and Nature Committee.

Ed is a graduate of multiple military leadership courses and has also attended three County Leadership Programs – one in Pasco County and two in Indiana. He currently serves on the board of directors for the Pasco County Leadership Program and the Salt Springs Alliance for Werner-Boyce Salt Springs State Park, and is an active member of the Florida Outdoor Writers Association.

Ed has moved to Naples. His wife, Susannah, will join him shortly. He looks forward to joining Collier County’s team of tourism marketing professionals and actively engaging in the community.

About Naples, Marco Island, Everglades Convention and Visitors Bureau

The Naples, Marco Island, Everglades Convention and Visitors Bureau (CVB) is the official tourism marketing and management agency for Collier County, Florida, known as Florida’s Paradise Coast. The CVB produces the area’s ongoing destination marketing campaigns, travel and tourism website and visitor guides, and provides information and assistance for travel media, group meeting and sports event planners, tour operators, and travel agents. Tourism is the key economic engine for Collier County. More than 1.8 million visitors annually provide an economic impact of nearly $2 billion and support over 36,000 local jobs.Ongoing destination marketing by the CVB is the key driver of visitation resulting in short-term stays in paid lodging that collect the Collier County Tourism Development Tax, which pays for beach renourishment, destination marketing, county museums, and cultural and event grants.
For more information about Collier County Tourism, call the visitors bureau at 239-252-2384. For information on vacationing or holding meetings in the destination, visit www.ParadiseCoast.com. Follow the destination on Twitter and Instagram @ParadiseCoast, and on Facebook at www.Facebook.com/TheParadiseCoast and www.Facebook.com/AthletesInParadise for sports tourism.